Business is tough at Dunder Mifflin, the troubled company at the center of the NBC show “The Office.” They’re attempting an overhaul with a change in management and struggling to ensure a profitable future.
In an effort to start drumming up new business, Dunder Mifflin is jumping on the food truck bandwagon with a version straight out of Scranton. Beginning Tuesday, December 13, the Dunder Mifflin “paper truck” will take to the streets of New York, Los Angeles and Chicago on a mission to hand out as many free reams of paper as possible. That sounds profitable, doesn’t it?
The Dunder Mifflin truck will make numerous stops at office buildings, city landmarks and high-traffic hubs throughout each city to distribute free Dunder Mifflin paper.
To find the truck and enjoy free paper, follow @DMPaperTruck on Twitter.
In an example of reverse product placement, you can also buy Dunder Mifflin paper here at Quill.com.
The slogan of Dunder Mifflin paper is “20-lb. – 92 Bright – 100% Fun!”
No, this isn’t a food truck, but it is “100% Fun!”