A maxim of the food truck industry is: Where 1 truck does well, 2 can do better.
We were over by the NY Public Library, where they have 1 food truck parked every weekday on the grounds of the library as part of the Lunch Hour NYC exhibit. As you can see, Mexicue was there today.
But across 40th St, you can see the red Mausam Curry N Bites truck parked, and they were doing a steady business.
Mausam used to park on 40th St & 6th Ave on Mondays, but there is a new building being constructed on that spot, and they were asked not to return.
Mausam told us, as well as several people who came up to the truck, that they expect this to be their new Monday spot, the SW corner of 40th St & 5th Ave.