We told you about the next big dessert fad, macarons. To help jump-start the process, the Macaron Maven (François Payard) has declared March 20th the 1st Annual Macaron Day NYC 2010. This will coincide with the 5th Annual Jour du Macaron in Paris, which was created by Pierre Hermé.
There will be free macarons given away at around a dozen bakeries (maybe even a bakers dozen bakeries), including Bouchon Bakery and our old friend, Dessert Truck Works. To receive a free macaron tell the shop you are there for Macaron Day NYC. Limit one per person while quantities last.
For all macarons purchased that day, a portion of the proceeds will be donated to City Harvest, who are dedicated to feeding the city’s hungry men, women, and children. [Macaron Day NYC 2010]